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February 10, 2025

FinOps for Startups: Don't Wait Until It's Too Late

6 min read

Most startups treat cloud costs as a "future problem." By the time they hit $10k/month, it's already eating into runway.

FinOps isn't just for enterprises. Early-stage companies can implement lightweight cost monitoring that scales with growth.

Start simple

  • Tag everything: Use consistent tags for environments, teams, and projects from day one.
  • Set budgets: Create monthly budgets per service and alert when you hit 80%.
  • Review weekly: Spend 30 minutes every week reviewing top spenders.

Sonar makes this easy with automatic tagging suggestions and one-click budget alerts.